BYR

Practical help with
product, data and AI.

I work with product and marketing teams on how they plan, measure results and use AI in everyday work.

Explore the projects

How I can help.

Product Operations Reset

A clearer routine for planning, feedback and decisions.

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Growth Decision Sprint

Analytics to understand performance and decide what to try next.

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AI Workflow Pilot

A practical test of AI in one recurring team task.

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Hi, I’m Johan.

My background includes product operations at Quinyx, analytics consulting at Curamando and growth analysis at The Domain Was Taken. I’ve also taught web analytics and growth at Berghs School of Communication.

Senior Consultant · Curamando

Analytics during a website migration

During a telecom website migration, I led digital analytics implementation. The work covered tracking for digital tools, data quality and cookie consent. I also work with BigQuery and dbt.

Product Operations Manager · Quinyx

AI in product development

In my product operations role at Quinyx, I’ve worked on building an AI-first product development team. That experience informs how I approach changes to a team’s processes, tools and use of AI.

From people I’ve
worked with.

We are extremely pleased with the impactful work delivered. Johan's expertise in digital analytics enhanced our ability to understand user behaviors and make informed product decisions. Highly recommended!

LivProduct Manager · DNB Eiendom

Johan is an invaluable asset. His sharp analytical and communication skills accelerated every project he has taken on for Maximize. Additionally he is a valued colleague who contributes to a positive and productive work environment.

HenrikFounder · Maximize and Measurementplan

We are very satisfied with the results Johan has provided. His strong skills in digital analytics have significantly supported our clients in their analytics development. I highly recommend working with him!

ClaesProject Manager · Avantime

Tell me what you’re working on.

Share a little about your team and what you’d like to improve. We can work out a useful starting point together.